24th June 2024.
In a detailed interview, the CEO of TeknoDome Group’s renowned consumer electronics brand Elista – Mr. Pawan Kumar – discussed the company’s huge growth track and ambitious intentions for future development.
He pointed out that Elista registered strong performance in the Indian market, reaching a turnover of INR 201 crores during FY 2023-24. He ascribed such success to the firm’s emphasis on technology innovation and their dedication towards indigenous manufacturing capabilities. It is expected that Elista’s recent investments into two modern production facilities in Kadapa (Andhra Pradesh) will lead to a considerable increase in output with a goal of producing annually 1 million TVs as well as 1 million LED monitors.
Kumar explained that Elista has great expansion plans ahead. From its present presence in only 17 countries, it hopes to be represented in at least 50 states by 2025. Consequently, an all-encompassing strategy encompassing R&D initiatives and strategic marketing campaigns is being implemented by Elista to achieve this objective. As per estimates, this foray along with ongoing domestic growth will push combined revenue of Elista up to an astonishing INR1500 crores by 2025.
Mr Kumar talks show how committed Elista really is about becoming one amongst many industry giants who will shape the face of Indian and global consumer electronics in times ahead by focusing.
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